Crowdfunding campaigns for hardware products

Today, crowdfunding seems to be the solution for everything, and that’s a good idea for hardware products. It’s usually the first idea that project owners have when they think about how to raise money. But being a good idea doesn’t mean it’s an easy one. It’s not necessary  to mention that a campaign is a big

Hardware Startup focusing on a mass market

Many projects must go from 1 unit in testing to 10,000 units in first manufacturing. Manufacturing 1,000 units costs similar to 10,000 so there’s no real option. This means with only 1 unit you must validate everything, and that’s not easy. This is happening with cheap products going to a mass market, usually B2C.

Hardware startups and Lean Startup: a complicated but successful relationship

I’ve been working with many startups recently, mainly using Lean startup methods, and it has been quite accepted. But one industry where things seem to be different is hardware. I’ve been working with this kind of startup mainly in Berlin Hardware Accelerator, but also in Startup Weekend (Berlin, Paris…), and some training programs.

International challenges for startups

Workshop in Social Media Week Berlin. Septiembre 2013. International challenges for startups from Wilhelm Lappe  

#Internacionalizate: Branding, the Key to Internationalization

We are organizing a new edition of this event. See you there. Please, use 2 min in register yourself. #Internacionalizate: Branding, the Key to Internationalization: martes 4 a las 19:00, Madrid International Lab, c/Bailén 41. Round table & networking The round table event will be held in English, but feel free to take part in either English or

Internationalitation: why look beyond my country? EBE 2012

Internationalitation: why look beyond my country? . Europe first stop. Internacionalización: Por qué mirar más allá de mi país. Europa primer destino from Wilhelm Lappe  

#EEC12 launch, initial contact

#EEC12, the Spanish date with European ecommerce industry, is starting, and on Wednesday we had initial contact. I have attended sessions about entrepreneurship in London, New York and Silicon Valley… different places for different companies and objectives. To highlight the experience of Justo Hidalgo in 24 Symbols, beginning a lean startup in London with, as usual,

English version

This blog was originally written in Spanish and most of the content is in Spanish. I use it to show others my activities and interests and usually I use it as a reference for people than I’m going to meet. I’ve become interested in contacting people around the world, so I would like to show this